Google & Microsoft Ads
Search, Performance Max, Shopping and remarketing campaigns structured around profit margin — with negative keyword hygiene most accounts have never had.
Digital Marketing
Full-funnel campaigns accountable to revenue
Paid search, paid social, email and conversion optimization managed as one system — so every channel supports the next instead of competing for credit.
Our philosophy
Media buying with a P&L mindset
Impressions do not pay payroll. Before we launch anything, we work out what a customer is worth to you, what you can afford to pay to acquire one, and which channels can realistically get there. That number becomes the target every campaign is judged against.
From there we build the full journey: the search ad that captures intent, the landing page that earns the click, the retargeting that stays present during consideration, and the email sequence that closes and then brings people back.
Request a Media ReviewOur commitments to you
- You own every ad account, pixel and data source we touch
- Flat management fee — never a percentage of your media spend
- Weekly optimization log you can read anytime
- Cost-per-lead and cost-per-sale reported at the campaign level
- Creative testing calendar planned a quarter in advance
- No auto-applied Google recommendations without your approval
Channels we manage
Everything between the first search and the repeat purchase
Paid Social
Meta, Instagram, LinkedIn and TikTok creative built for each stage of the funnel, tested weekly and retired the moment fatigue shows up in the data.
Local Services Ads
Google Guaranteed setup, budget pacing and dispute management for home service brands competing across DFW and Central Texas.
Email & Lifecycle
Welcome flows, abandoned cart sequences, reactivation campaigns and quarterly list health work in Klaviyo, HubSpot or Mailchimp.
Conversion Rate Optimization
Heatmaps, session review and structured A/B testing on the pages that carry your revenue, so more of your existing traffic converts.
Analytics & Attribution
GA4, server-side tagging, offline conversion imports and call tracking that connect ad spend to closed revenue in your CRM.
Engagement models
Most popular
Ways to work with 13 Stripes
Launch
For single-location businesses spending under $10k/month in media.
- One primary channel, done properly
- Landing page build and testing
- Call tracking and lead scoring
- Monthly strategy call
Growth
For multi-location and regional brands scaling across DFW and Austin.
- Paid search, paid social and remarketing
- Quarterly creative production sprints
- CRO program on revenue pages
- Bi-weekly performance reviews
Enterprise
For teams with complex catalogs, franchises or long B2B sales cycles.
- Full-funnel media across all channels
- Server-side tracking and CRM attribution
- Dedicated strategist plus analyst
- Executive reporting cadence
Let's talk growth
Spending on ads without knowing what's working?
We'll review your ad accounts, tracking setup and landing pages, then show you the three changes most likely to lower your cost per acquisition this quarter.